New tariffs are here.But we’re doing our best to keep things fair.

At FOREO, our mission has always been to make self-care simple, effective, and accessible to all.

That’s why it’s important for us to be transparent with you. Starting April 22, 2025, we’ll be adjusting our U.S. prices by 20 - 30% due to the significant increase in import tariffs, which have risen by up to 150% under the latest U.S. trade policy. While we’re a Swedish brand, headquartered in Stockholm and operating globally, our manufacturing is based in China - placing us directly within the scope of these new trade regulations.

This is a challenging moment for all of us, but our focus remains clear - to inspire confidence and enhance well-being for those who believe in our mission. Thank you for being an essential part of the FOREO family. Together, we’ll continue to innovate, evolve, and bring the best of self-care to you, no matter the challenge.