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Collage of a woman with red hair in dotted swimsuit on a green background
HAIR REMOVAL

Choosy Grooming: Bikini Care Guide

Whether you love it, hate it, or anything in between, it’s probably safe to say that we’ve all dealt with the dread of a less-than-perfect bikini line. Ingrown hairs, razor burn, bumps, discoloration… all reasons we might hide behind a cover-up rather than frolic freely.
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TECHNOLOGIES

TOP 5 Beauty-Tech & Skincare Trends of 2025

Today, we are here to discuss the top 5 tech and skincare trends that will rule the beauty trends and industry landscape in 2025. Take them into consideration if they fit your self-care goals, or disregard them completely if you're doing a radical minimalism year that includes only rainwater as skin care.
Rachael Nsofor
News

Working in FOREO: Rachael Nsofor, UK General Manager

Now heading up the UK office, Rachael Nsofor’s FOREO’s journey has been nothing if not global. On joining the company back in 2013, she was tasked with introducing FOREO to what was then a fairly unknown market for our brands: Middle East and Africa. Rising the ranks from Regional Sales and Ma
Overhead view of an espresso shot on a surface of fig leaves
INGREDIENTS

Caffeine in Skincare - Worth the Buzz?

Yes, the pun is intended. Today, we're serving you an espresso shot insight about topical caffeine - the pros, the cons (are there any), and the products.
Young woman with short hair holding FOREO LUNA facial cleansing device
WELL-BEING

Shattering Toxic Beauty Standards with Liz Claire

Hi beauty skincare lovers, I am Elizabeth but a lot of people call me Liz for short. For the past few years, I’ve been on a mission to shatter toxic beauty standards to help women on their acne journey to feel comfortable and confident in their own skin while healing holistically. 
TFWA Expo & Conference
FOREO Newswire

5 Cool Things We Saw at the TFWA World Exhibition Conference 2018

Future travels here we come! The TFWA World Exhibition and Conference is definitely a highlight of the travel retail calendar. Attended by the who’s who of the sector’s key operators, suppliers and brands, the annual event draws more than 12,000 industry professionals to the iconic Palais des F
LIFESTYLE

Look At This Beauty: Mother Nature Edition

Mother nature is taking this time for some self-care too. We know things aren’t easy right now for most of us. Instead of focusing on all the bad things going on, we’d like to bring a little bit of good news into our lives. We love to focus on beauty wherever we can find it. And what’s more be
A woman with short black hair in a white T-shirt
ORAL CARE

No More Mossy Teeth for People with Sensory Issues

"I cannot tolerate that mossy plaque feeling you wake up with on your teeth in the morning. Regardless, it has taken me most of my early adult life to force myself to consistently brush my teeth.", says our guest (who wishes to remain anonymous due to the, ahem, sensitive nature of the issue). Sound
Still life photography of five lemons on the table and a plate.
INGREDIENTS

Citric Acid in Skincare: All You Need to Know

Skincare enthusiasts are constantly looking for the ingredient that might be just "the one". In the ever-evolving world of skincare, there is constantly something on the horizon that promises us wonders, making it difficult to distinguish true potential from the promises and wishful thinking.
Woman in yoga pose sitting by the sea
FITNESS

Wave Goodbye to ‘Lunch Lady Arms’ with 3 Easy Tricep Exercises

Squishy arms are NOT on the menu today. Did writing on a whiteboard one meeting suddenly feel more jiggly than usual? Or did a recent picture of yourself in short sleeves make you wonder who replaced your upper arms with a pancake?
morning beauty routine
LIFESTYLE

Why You Should Cherish Your Morning Routine

This simple habit will help you have a happy morning.     If you (like me) are obsessed with your morning routine, you may have read a recent study that links the length of your morning routine to your self-esteem. It claims that the longer you spend getting ready, the more likely you are
pink roses landscape orientation
SKIN CARE

Stop And Smell The Rose Water Benefits

Take a look at why this symbol of beauty has become a staple skincare ingredient Roses have been a representation of love and femininity for centuries, so it’s no wonder that it has become a major ingredient in many beauty rituals throughout the years.  If you’re big into natural beauty, then
SKIN CARE

A Beauty Insider Look: Our 7 Favorite Eye Creams

Eye products are like sunscreen - the sooner you start, the better. You don’t need to be an AARP member before it’s time to add an eye cream to your repertoire -  the skin around the eyes is thin and delicate, so it ages faster than the rest of your face. But when it comes to eye products, it c
crayfish
LIFESTYLE

How to Throw Your Own Swedish Crayfish Party

It’s August, which in Sweden means it’s time to eat crayfish. Actually, you can eat crayfish in Sweden year round, but this was not always so. After a devastating plague pushed Swedish crayfish to the brink of extinction, the government placed tight restrictions on crayfish harvesting in an effo
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Blackheads and Acne Products

Do I Really Need a Facial Cleansing Brush?

Short answer: yes! Be honest: how many of us own something we don’t really need? Whether it’s the latest kitchen gadget, destined to gather dust at the back of a cupboard; or that pricey gym membership when really, a pair of running shoes and some motivation would do the trick, most of us could
MAKEUP

Lashing Out: How to Get the Va-Va-Voom Eyelashes of Your Dreams

Prepare to flutter your heart out. Because we weren’t all blessed with Bambi-level lashes to bat, we’ve come up with some pretty ingenious ways to fake it ‘til we make it. Below, we take a look at the different ways to make your eyelashes look longer and thicker to see which ones are worth t