The trouble
Half of all babies have gingivitis.*
Pediatric dentists agree that it’s never too early to start cleaning your baby’s teeth and gums. Even before the first tooth emerges, harmful bacteria grow inside your infant’s mouth and upon their soft gums—bacteria that can damage developing teeth even before they appear.
The good news is that technological advancements have now made it possible to create the perfect toothbrush for your child.
It’s called ISSA™ baby.
*a clinical study by Wolters Kluwer Health involving children one to five years old
The cure
Silicone & sonic power for perfect oral-care
ISSA baby’s soft, silicone bristles and gentle micro-sweeping motion protect sprouting teeth and tender gums from over-brushing.
Meanwhile sonic power fights bacterial growth, promotes good oral health and ensures a boost of blood flow within the gums.
BEFORE THE 1ST TOOTHGUMS MUST BE MASSAGED & CLEANED
AFTER THE 1ST TOOTHBRUSHING TEETH BECOMES VITAL
The features
The world’s most hygienic baby’s toothbrush
Composed of ultra-hygienic silicone, ISSA baby repels over 10,000x more bacteria than toothbrushes with nylon bristles.
Two modes: before & after the 1st tooth
The Massage Mode soothes gums, clears away food particles and eases teething pain. The Brush Mode thoroughly cleans each tooth and eliminates bacteria. And both last 480 uses per charge!
Extra gentle on gums & teeth
For children 0 to 4 years old, ISSA baby’s super-soft silicone bristles will NEVER harm your child’s gums or teeth. The brush is simply too soft and gentle to damage tooth enamel or tender gum tissue.
Builds good brushing habits
ISSA baby’s built-in timer pulsates every 30 seconds to tell kids when it’s time to move to a new quadrant of their mouths. After 2 minutes, Glee’s happy face lights up to reward your child for brushing well (see more on Glee and Glum below).
How is ISSA baby different from ISSA mikro?
Stronger neck & brush head
Enhanced water resistance
Sturdier top bristles — more resistant to chewing
Improved indicator light — signals battery status & the timer function
From Hygiene to HyGLEEiene
Smiling Glee and frowning Glum are adding some fun to teeth-cleaning time!
Glee and Glum light up—directly on ISSA babys’ handle—to let your child know whether they’ve been naughty or nice to their teeth.
After a full 2 minutes of brushing, Glee lights up while Glum will show its sour face if your kids stop brushing before the 2-minute timer is up. Poor Glum will also appear when ISSA baby has not been used in over twelve hours.
Meet your new ISSA™ baby friends
Pearl Pink
Bunny
hops up and down with joy every morning and night when it’s time to use her ISSA.
Strawberry Rose
Lion
purrs with delight while using his ISSA to brush away all those strawberry seeds that get stuck in his teeth!
Sunflower Yellow
Squirrel
loves to brush his teeth while sitting on a high tree branch, with the sun shining on his face.
Bubble Blue
Dino
adores blowing bubbles and then popping them while brushing her teeth!
Kiwi Green
Panda
enjoys how her ISSA tickles her teeth and gums so much that she sleeps with it every night!
How To Use
